Operations Advisory · Decisions · Ownership · Behavior

We measure everything in our companies — except the thing that runs them.

I help leadership teams find where performance actually leaks — in decisions, ownership, and behavior — and fix it at the structural level, not with another tool or motivation program.

Dejan Dragasevic
Chief Operating Officer

  • Group COO @ Capptoo AG
  • 15+ years in operational leadership
  • Pharma & biotech
  • MBA
  • Switzerland
  • EN · DE · HR
  • Group COO @ Capptoo AG
  • 15+ years in operational leadership
  • Pharma & biotech
  • MBA
  • Switzerland
  • EN · DE · HR

Sound familiar?

Where performance actually leaks

Four patterns · one root cause

  1. i.

    Decisions that don't stick

    The same call made three times. “Final” decisions reopened by whoever wasn't in the room. Half the calendar spent realigning on things that were already decided.

  2. ii.

    Ownership nobody holds

    When everything is shared, nothing is owned. Work stalls between departments, and the friction gets misdiagnosed as a communication problem — or a people problem.

  3. iii.

    Senior people coordinating, not producing

    Your most expensive hours go to meetings about the work instead of the work. That's not a calendar problem; it's a structural one.

  4. iv.

    Growth the structure can't carry

    Scaling companies hit ceilings set by decision structures, not markets. Integrations fail on behavior before they fail on strategy. Both are visible early — if someone measures.

One root cause: the human layer no one audits.

The Approach

Most operations advice stops at the process. Mine starts with the people running it.

Tools, workflows, and restructurings change what a company is supposed to do. They rarely change what actually happens — because what actually happens is decided by people: how they make calls under pressure, what they really own, how they behave when the plan meets reality. Change the process without understanding the people, and the old behavior quietly survives the new org chart.

I work the other way around. First understand how the people in the organization actually decide, own, and collaborate. Then design operational changes that fit that reality — not an idealized version of it.

It's not a softer approach. It's a more rigorous one. Interventions grounded in how people genuinely work are the ones that hold — the difference between a fix that looks good in a slide and one that's still working two quarters later.

Flagship Engagement

The Human-Layer Audit

A focused, 3–4 week, evidence-based review of where your organization loses performance — in how decisions are made, how ownership is distributed, and how work actually flows. Measured, not guessed. You get a clear map of the leaks, baseline numbers, and a prioritized path to fixing what matters first.

The Engagement · Retainer · Max [3] Clients

Executive Sparring

Sparring, not performance. A standing advisory relationship for CEOs, COOs, and founders who need controlled pressure on the decisions that actually matter — and a partner who'll push back without flinching. You leave sessions sharper, not bruised.

What you walk away with

  • A read on how your organization actually decidesnot the org chart, but the real paths: who's consulted, who quietly holds the call, where decisions stall. We start from how your people actually work, not how the structure says they should.
  • The “why” beneath the problem you bringmost advice reacts to the symptom. We get to the behavior and decision pattern underneath it, so the fix holds instead of resurfacing next quarter.
  • Decisions that stay decidedwhat we work through gets resolved and, on request, written down — on the record, not relitigated in three weeks.
  • A standing partner who already has contextno re-explaining your company every time. The value compounds because I'm not starting cold each session.
Built for

Founders past product–market fitCOOs inheriting operational chaosLeaders mid-restructure or post-M&A

Not for

First-time managersAnyone looking for a coachAnyone looking for validation

Insights

The thinking behind the work

Long-form essays on the human layer of operations. The short versions appear on LinkedIn first.

A solitary armchair in a vast library, lit by a single shaft of afternoon light
Fig. 02 — Where the work gets thought through

About

I've spent 15+ years running operations, currently as Group COO of Capptoo, a Swiss company serving pharma and biotech.

The problems I was hired to fix were rarely the problems I ended up fixing — that gap became my specialty.

About Dejan

§ VII — Closing

Not sure where your company is leaking performance?

— Note

That's usually how these conversations start.